Ambassador Program
We don't buy ads. We pay the people who actually eat it.
The Field Team is a small group of people who track what they eat, post in their own words, and earn on every order they send us. No follower minimum. No scripts. No posting quota you'll resent by week three.
What you get
Written out in full, because most ambassador pages don't.
15–20%
Commission on every order
Starts at 15%, rises to 20%. Paid monthly. 30-day cookie, so you still earn when someone thinks about it for a week first.
20%
Off for your people
Your own code, 20% off for anyone who uses it. Your commission sits on top — the discount doesn't come out of your cut.
12
Cups, on us, monthly
A variety pack when you're approved, then a restock every month you're active. You can't talk about food you're not eating.
1st
In line for new flavors
Unreleased flavors ship to the Field Team before the shop sees them, and your notes go straight to the person who formulates them.
What we ask
Four things. That's the whole agreement.
Actually eat it
Put it in your rotation for two weeks before you post once. If it doesn't earn a spot, tell us and keep the cups.
Post twice a month, in your words
Native beats an ad every time — what you ate today, a restock, a desk lunch. We will never send you a script.
Tag @eat.nomi and use your code
That's how you get paid and how we know what's working. Instagram and TikTok both.
Tell the truth
Including the parts that don't flatter us. A post that says "the broth is milder than Shin, the panel is the reason I keep it" is worth more to us than a rave.
The commission ladder
Tiers move on orders you've actually driven, not on your follower count. Reviewed the first week of every month.
| Tier | Orders driven | Commission | What else opens up |
|---|---|---|---|
| Field | 0–9 | 15% | Monthly 12-cup restock, your code, the Field Team group chat |
| Lead | 10–39 | 18% | A vote in First Batch, pre-release flavor samples, your photos used on site with credit |
| Captain | 40+ | 20% | A custom landing page, a standing call with Alain, first refusal on paid campaigns |
Payouts run on the 15th for the prior month, with a $25 minimum that rolls over. Commission is on product subtotal, before shipping and tax. Nothing here is exclusive — work with whoever else you want.
Who this is for
- People who log their food and can name their protein target without checking
- Lifters, runners, cyclists, climbers — anyone whose training makes protein a math problem
- Nurses, residents and anyone eating dinner at 2am on a shift
- Coaches and dietitians who get asked "what do I actually eat for lunch" ten times a week
- Students living on instant noodles who'd rather the noodles worked harder
- People on a GLP-1 trying to hit protein on a smaller appetite
Who it isn't
If you've never turned a package over to read the panel, this isn't your program — and that's fine, we're not for everyone by design.
We'd rather have a hundred people who read the label than ten thousand who don't. We don't run follower minimums because a nurse with 800 followers who actually eats it out-converts an account with 200,000 that doesn't.
We also won't ask you to say it tastes like a bowl from a shop in Sapporo. It doesn't. It tastes like a good instant ramen that happens to carry 32g of protein, and that's the pitch.
Apply
Every application gets read by a person and answered within a week — yes or no.
Prefer email? hello@eatnomifoods.com. Not ready to apply but want the cups — First Batch is the lower-commitment door.